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Charlevoix Trying to Bring More Foot Traffic to Downtown Through Prize Drawing

A local community is trying something new to attract more foot traffic to their downtown.

Back in 2020, Governor Gretchen Whitmer with the Michigan Downtown Association declared the fourth Saturday of September as Downtown Day. This was to bring much needed attention to small businesses during the pandemic. Now, Charlevoix has decided to have a little fun.

Anyone who buys Downtown Dollars Gift Cards on Sept. 24 will be added to a drawing to win as much as fifty more Downtown Dollars.

The city says it’s a great way to keep their downtown thriving.

“The more that we support those local businesses, the more they’re able to support the community as a whole, creating more jobs, more jobs that can be year round,”  Lindsey Dotson, Executive Director of the Charlevoix DDA, said. “And, you know, all of us will continue to grow together if we continue keeping those dollars in our community.”

There will be seven winners and to make it even easier, you can buy the gift cards online to be automatically added to the drawing.

To order the gift cards, .

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